> ## Documentation Index > Fetch the complete documentation index at: https://dub.co/llms.txt > Use this file to discover all available pages before exploring further. # Setting up your program > Step-by-step guide to go from zero to a live partner program on Dub. > [!TIP] > > This feature is only available on [Business plans and > above](https://dub.co/pricing). In this guide, we will walk you through step-by-step how to set up your partner program on [Dub Partners](https://dub.co/partners) and start growing your affiliate revenue. ## The flow at a glance **1. Getting started** Set up your program name, logo, and referral link settings. **2. Configure rewards** Choose your primary reward type, structure, duration, and amount. **3. Invite partners** Invite your first partners to your program. **4. Help and support** Add support resources (support email, terms of service, help center) that partners see on their dashboard. **5. Overview** Review your selection and create your program. > [!NOTE] > > Migrating from another platform? Check out our [migration > guides](/help/article/migrating-from-rewardful) or [contact > support](https://dub.co/contact/support). ## Step 1: Getting started **Goal**: Set up your program name, logo, and [referral link settings](/help/article/partner-link-settings). ![Getting started step in Create partner program](https://mintcdn.com/dub/ihFWZmkgDaMqjmY0/images/help/program-new-getting-started.png?fit=max\&auto=format\&n=ihFWZmkgDaMqjmY0\&q=85\&s=2a2ece50dc56fa6e4c3f4efe2256c6d1) 1. **Company name**: The name of your company (e.g., "Acme"). 2. **Logo**: Upload a square logo. It appears on your program landing page and in partner materials. 3. **Referral link**: Set the domain and destination for partner links: * **Program domain** * **Claim a free .link domain**: No setup. Free for one year with your paid account. * **Connect a domain you own** DNS setup required. Use a domain dedicated to your program (e.g., `refer.yourcompany.com`). * **Website URL**: Where visitors go when they click a partner's referral link (e.g., `https://yourcompany.com`). Click **Continue** to go to the next step. ## Step 2: Configure rewards **Goal**: Choose your primary reward type, structure, duration, and amount. ![Configure rewards step in Create partner program](https://mintcdn.com/dub/ihFWZmkgDaMqjmY0/images/help/program-new-configure-rewards.png?fit=max\&auto=format\&n=ihFWZmkgDaMqjmY0\&q=85\&s=54cb73ad59dee7765f3bd888080c0d30) 1. **Reward type** * **Sale**: When customers subscribe to your product (most common for SaaS). * **Lead**: For sign-ups and demos. 2. **Commission structure (only for sale rewards)** * **Recurring**: Ongoing revenue share (e.g., 15% of each payment for 12 months) * **One-off**: Fixed payout per conversion (e.g., \$20 per sale) 3. **Duration (only for recurring rewards)**: How long partners earn (e.g., 12 months) 4. **Reward amount**: * **Percentage**: Share of revenue (e.g., 15% per sale) * **Flat**: Fixed amount per conversion (e.g., \$20 per lead) Select your reward conditions and click **Continue**. > [!TIP] > > You can add more [reward conditions](/help/article/partner-rewards) and > [partner groups](/help/article/partner-groups) later in your program settings. ## Step 3: Invite partners **Goal**: Invite your first partners to your program. > [!NOTE] > > You can skip this step and [invite partners > later](/help/article/inviting-partners) from the Partners tab. ![Invite partners step in Create partner program](https://mintcdn.com/dub/ihFWZmkgDaMqjmY0/images/help/program-new-invite-partners.png?fit=max\&auto=format\&n=ihFWZmkgDaMqjmY0\&q=85\&s=b75fe9493ea8ba09961f3ea300ee4dba) 1. Enter partner **email addresses**. 2. Click **+ Add partner** to add each one. 3. Click **Continue** to proceed (you can also skip and invite later from the Partners tab). ## Step 4: Help and Support **Goal**: Add support resources (support email, terms of service, help center) that partners see on their dashboard. ![Help and Support step in Create partner program](https://mintcdn.com/dub/ihFWZmkgDaMqjmY0/images/help/program-new-help-support.png?fit=max\&auto=format\&n=ihFWZmkgDaMqjmY0\&q=85\&s=deaee03010f00d83e8d1f14b4bf0e85b) 1. **Support email (required)**: Email partners can reach you for questions. 2. **Help center URL**: Link to your help docs or FAQ (e.g. `https://yourcompany.com/help`). 3. **Terms of Service URL**: Link to your affiliate/partner terms (e.g. `https://yourcompany.com/legal/affiliates`). These appear on the partner dashboard. You can add or update them later in your [program resources tab](/help/article/program-resources). *** ## Step 5: Overview **Goal**: Review your selection and create your program. ![Overview step in Create partner program](https://mintcdn.com/dub/ihFWZmkgDaMqjmY0/images/help/program-new-overview.png?fit=max\&auto=format\&n=ihFWZmkgDaMqjmY0\&q=85\&s=96f4be1381ca32a981e7177005b8b281) You'll see a summary of: * **Reward**: e.g. "Earn 15% for the first sale" * **Referral link type**: e.g. `refer.dub.co/{partner-link-key}` * **Website URL**: Where partner links redirect Use the pencil icon on each card to edit. When everything looks correct, click **Create program**. *** ## What's next? > **[Set up conversion tracking](/docs/quickstart/server)** > > Track conversions and attribute sign-ups and purchases > **[Connect a bank account](/help/article/how-to-set-up-bank-account)** > > Set up a bank account for sending partner payouts > **[Create partner groups](/help/article/partner-groups)** > > Segment partners by rewards, discounts, and performance > **[Invite your partners](/help/article/inviting-partners)** > > Add partners via dashboard, API, or application form > **[Configure partner rewards](/help/article/partner-rewards)** > > Create flexible reward structures for partners > **[Embedded referral dashboard](/docs/partners/embedded-referrals)** > > Enroll partners directly from wihin your app This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.